How It Works
Four steps, from invisible to the clinic they book.
Two people are deciding where to get filler this week. One asks ChatGPT, one asks Google. Those two send them to completely different places, and almost nobody is set up for both. That is most of the work.
One. We look
We ask ChatGPT and Gemini the questions your clients actually ask, in your neighbourhood, and record what comes back word for word. Which clinics get named, in what order, and what is said about them.
You get this part free before you decide anything, and it comes back in two business days.
Two. We work out which problem you have
There are only two, and they need opposite fixes. Either the AI cannot find you, or it finds you and says nothing that would make anyone pick you. Most clinics that have already paid a marketing agency have the second one.
- 1Not named at all. Nobody asking gets your name, and you never hear about it.
- 2Named, but interchangeable. You are in the answer and so is everyone else, described the same way.
- 3Worth choosing, but never found. There is a real reason to book you and the AI never surfaces it.
- 4Found and chosen. You are named, and the reason to pick you is right there in the answer.
Three. We fix it
If you are missing, we go and correct the places these tools read: your listings, your profiles, the details about your clinic sitting in the wrong form on the internet. ChatGPT and Google look in different places, so this is two jobs, not one.
If you are already showing up and blending in, listings will not help you. That is a positioning problem, and it means making the reason to choose your clinic specific enough that the place down the street cannot claim the same thing.
Four. We keep you there
These tools change their minds. Every month we run the same questions again and send you what came back, so you can see it moving rather than take our word for it. Then we act on whatever moved.
You are not sent a report to action yourself. Aside from a short call at the start and approving the odd thing, you do nothing.
Only one clinic per neighbourhood
We will not do this for you and for the clinic down the street at the same time. Everything above is work we would otherwise be doing against you, and there is no honest way to do it for both.
So your area is either open or it is taken. If it is taken when you ask, we will say so rather than sell you something quieter. If you leave us, it opens again the same week.
What we will not tell you
Nobody can promise you a place in an AI answer. Anyone who does is guessing. What we can promise is the work, and a written record of what changed, starting with what it said about you before we touched anything.
Check my clinicQuestions
Straight answers, including the ones that lose us work.
What does ExcelerateWorks cost?
One offer while we take on our first GTA med spas. $2,500 in Canadian dollars plus tax to set everything up, paid once at the start, then your first three months of management are free. From month four it is $895 a month, and that price is held for a full year. We email you two weeks before the first monthly payment, and you can stop by replying to that email. Practices with several locations are $1,500 a month with setup quoted separately.
How long before I show up in ChatGPT or Gemini?
Weeks, not days. Listing and profile corrections propagate over roughly one to three weeks. Search engines re-index in one to two weeks. AI assistants update their picture of a business more slowly than either, so expect the first visible movement somewhere between four and twelve weeks. Anyone promising faster is guessing.
Do you guarantee my business will be recommended by AI?
No, and you should be careful with anyone who does. AI answer engines are closed systems that change without notice, and nobody outside those companies controls what they say. What we do commit to is the work itself: your profile and listings correct and consistent, your site readable by machines, your positioning specific enough that another clinic cannot claim it, and a monthly report showing exactly what ChatGPT and Gemini said about you and whose name came up instead.
What is in the free scan, and is there a catch?
We ask ChatGPT and Gemini the questions your customers actually ask, record the answers word for word, and show you whether a competitor was named ahead of you and in how many answers. Results come back in two business days. There is no cost, and no sales call unless you ask for one.
Which businesses is this for?
Medical aesthetics clinics and med spas in the Greater Toronto Area, where someone compares two or three places before booking. We work with one clinic per neighbourhood, so while you are with us we will not take on the practice down the street.
Who is this not for?
Clinics outside the Greater Toronto Area, and businesses that are not med spas or medical aesthetics clinics. We are also not an ad agency and do not manage ad spend or run general marketing campaigns. If the med spa in your neighbourhood is already with us, we will tell you straight away rather than take your money.
Is this the same as search engine work with a new name?
No, though the groundwork overlaps. The old kind of work fights to place a page in a list of links. This works to get your clinic named in an answer where there is no list, usually two or three names and no second page to scroll to. The technical side is shared. Deciding whether someone books you once you are named is not something the old kind of work covers at all.
Do I need to replace my website?
Not necessarily. A rebuild of up to five pages is included in the setup fee, but if your site is fine as it is we leave it alone and put that same work into your listings and reviews instead. The price does not change either way, and we will tell you honestly which one you need.
